You’re Cheap, And You’re Not Pretty Enough

Sounds hurtful, doesn’t it?

If someone said this to you, it would probably make you angry.  You might think about slapping that person in the face.  I found these words hurtful and confusing.  Though they weren’t said about me personally.  They were said about my brand.

Sometimes I feel like I’m fighting a losing battle.  Since I started this company 23 years ago, it has always been my mission to create products that would help people.  My products also had to incorporate wholesome ingredients, and they needed to be affordable.  The very first product I ever created, our Herbal Aftershave, was designed to ease the irritation and discomfort associated with shaving.  From there I went on to make a 100% natural deodorant made from only four ingredients and a highly moisturizing lip balm.  These very first products are still made the same way today.

I’ll never forget many years ago when I was still making products in my kitchen and selling them out of my house, an old farmer came to buy some of our Hard Working Hands.  It was a moisturizing balm that was good for very dry skin.  He was a soft-spoken gentleman, wearing overalls and a well-worn flannel shirt.  As he pulled the crumpled five dollar bill from his pocket to pay me, he explained that he had been to the doctor for his condition, and nothing he had been prescribed seemed to help his cracked skin and dry hands.  But my balm worked.  It healed his skin and took away the discomfort, and it didn’t cost him a fortune.  He smiled and thanked me.  My heart melted.  I knew this is what I wanted to do with my life.

A few years later when we introduced our very first color cosmetic product – our lipstick – I met with a group of buyers at a well-known natural grocery chain to introduce them to Honeybee.  There must have been 20 people in that room as I nervously explained all the healthy ingredients in the product, and how we created colors so that there’s something for every age group and ethnicity.  I passed around samples, watching their reactions as they swatched the different colors and applied the product.  They loved it!  I felt euphoric!  Amongst all the excitement, someone shouted out, “how much does it sell for?”  Feeling my price was a bit too high, but knowing it had to be there because of all the advertising I was expected to do along with the store free fills, I sheepishly replied, “It’s $7.99.”  The fervor quickly died down, and the mood of the room changed.  “$7.99?  That will never work.”  Ugh, I was devastated.  I thought my price was too high.  But then I heard, “It’s too cheap.  No one will buy it.  You need to charge more.”  Charge more?  Huh?  “Yeah, you should be charging at least ten bucks for this stuff,” another buyer chimed in.  “People will see it’s only $7.99 and think it’s junk.”  “But look at the ingredients!” I defended.  “You can see my ingredients are better than the competition.”  “Doesn’t matter,” said the first buyer.  “People expect to see a certain price point in our store.  If you’re below that, the perception is your stuff isn’t as good.”

Several years have passed since that learning experience, yet I still face the same challenges today.  I hear that our products are TOO affordable.  Or that our packaging needs to look like it costs more; maybe add a nice box with some foil embossing.  Imagine being turned down because of these reasons.  Not because the products don’t work, not because they’re not healthy formulas, but because they don’t fit in with other similar brands who charge more for their products and package them differently.

I’ve been doing this long enough that I know ingredients, and I know how much they cost.  A friend recently purchased a natural product, and paid $36 for the tiny 0.2 oz jar.  The ingredients were coconut oil, castor oil, beeswax and jojoba.  I can tell you the contents of this jar literally cost pennies.  BUT the jar itself was a lovely frosted thick glass jar.   And it came in a box.  My guess is that the company had about a dollar in packaging.  So why charge $36 for this item?  I can’t answer that.  Maybe they were told that they needed to charge more to be taken seriously, and they listened.

The company who chose not to work with us because we are too affordable, carries this $36 item, along with about ten other brands just like it.  It’s what they’re known for – selling only high-end beauty products.  Of course, that’s not what they tell you in their store and on their web site.  No, they say they sell healthy, clean beauty products.  Only natural products that pass their tough definition of clean.  They mention nothing about price and affordability.  Though I have yet to see anything they carry that sells for less than $20.00.

I’m not crying sour grapes here.  Really.  I just wonder what the motivation is.  Is it money?  Is it bragging rights?  I see it on Instagram.  These people who post about having spent $150 on a particular face serum or $80 on a popular eye shadow palette.  It’s like they’re saying, “look at me, I could afford to spend the money for this item”.  But then they say nothing about the efficacy of the product.  Sure, you bought the item but does it really perform any better than something that costs less?  Maybe it makes them feel special.  And who am I to judge that?  To me, it just doesn’t make sense.

So here I am, left somewhere in the middle.  Our products are not cheap, mass-produced items spat out by a mega-corporation, nor are we the she-she froo-froo luxury products that will give you bragging rights.  We are in this no man’s land of products with really good ingredients and formulas that really work, that look pretty and are also affordable.  Maybe this will be a niche someday.  I certainly hope so.  For now, I guess I’ll just enjoy the solitude.

Five Tips to Help You Pack When Traveling

Summer time means travel for many, and with airline baggage fees being through the roof, plus stringent TSA regulations, your packing game needs to be on point.  Here are some tips that can help.

  1. Know The Rules

Any liquids must be in a resealable container that is 3.4 ounces or less and all containers must fit in one clear, plastic, resealable 1-quart-sized bag. You will need to take this bag out of your carry-on luggage when passing through airport security.  So either be super-efficient about packing all of your toiletries into one bag, or pay the fee and check a bag.

  1. Get Creative

Many products can do double duty.  For example, our Cosmopolitan Eye Shadow Palette can also serve as a highlighter (Angelic), blush (PS Pink) and contour (Kashmir).  So you’ve really got four products in one small palette.

  1. Sample or Travel Size

Sure our sample sizes are great for trying new shades on your skin, but they also make perfect travel companions.  Five shades of eye shadow would take up quite a bit of room in your makeup bag.  But you can pack lots of our little samples into a very small space, and not have to limit your color options.  Also, our soap samples are perfect for those overnight stays where you don’t know what (if any) amenities will be available.  And they’re great to take on camping trips.

  1. Gift Sets Do Double Duty

Our gift sets are a great value but they are also perfect for packing.  Why pack that 8 oz bottle of our Alcohol Free Hair Spray when the 2 oz size in our Happy Hair Gift Set takes up less space?

  1. Be Smart About Size

Our shipping manager Karla got a nasty sunburn last year, and the only thing that soothed it was our Facial Toner.  And personally, I can’t live without our Herbal Aftershave which I use to clean cuts and scrapes and any other malady I inevitably encounter while traveling.  But why make room for bulky bottles, when you can use this trick instead:  fill a small snack baggie with 10 cotton balls, and then pour in enough aftershave or toner to wet the cotton.  Seal up the baggie and you’ve got a little first aid kit to go.

Have a favorite travel/packing tip?  Share it with us!

 

Exfoliating Shampoo….Whaa??

exfoliating shampoo

So you may have noticed exfoliating shampoos popping up on your Insta feed or when you’re shopping on Amazon. Are we really exfoliating our hair now too?

Washing your hair less than daily has become a trend in recent years. As such, so has the use of oil-absorbing products like dry shampoos. Add in color processing hair on a regular basis and your scalp begins to have needs that traditional shampoos just can’t touch.

Exfoliating shampoos aren’t meant to scrub the hair shaft.  They work on the scalp at the “root” of the problem.  Ingredients such as sea salt, sugar, charcoal, corn meal, baking soda and fruit acids can break down the buildup on your scalp.  This can help trigger new skin cell growth, clear away dead skin, and clean your hair follicles.  A healthy scalp needs oxygen, moisture, vitamins and other nutrients to remain healthy.  An added bonus?  Scalp stimulation (exfoliation and massage) can increase healthy hair growth.

Do you often have a tight, itchy scalp?  Do you have flakiness on your scalp, but know you don’t have dandruff?  Then you may want to jump on this trend.  How often should you use an exfoliating treatment?  Up to once a week if you are a heavy product user and are starting to see signs of scalp stress (flakies).  Monthly if you wash your hair more regularly and don’t often use lots of hair products.

Here are some recipes to try.  You can either add each blend to your shampoo, or use the treatment alone before you shampoo.

Clarifying:  1 T. cornmeal, 3 drops peppermint essential oil

Gentle Scrub:   1 T. brown sugar, 1 tsp. olive oil

Cleansing Scrub: 1 T. apple cider vinegar, 1T. fine sea salt

Rub into your scalp vigorously but gently (as if you were exfoliating your face), then fully rinse and follow with conditioner.

Proper Makeup Etiquette For The Girl On-The-Go

article-0-065a38e3000005dc-835_468x428

Running from one place to another, whether in early mornings or long commutes, can be rough. Those solid fifteen minutes to an hour sitting on a train can become vital time to get yourself looking and feeling ready for your day. Applying makeup while on public transportation is nothing to be frowned upon or embarrassed about; rather, it can be seen as use of otherwise ‘dead’ time.

Now, there is an etiquette to doing your makeup without disrupting fellow commuters and avoid eye rolls. Here are some Honeybee approved etiquette guidelines to putting on your makeup on-the-go.

Don’t take up more than one seat. We all pay the same price for our cramped commute. Be courteous and limit yourself and your possessions to one seat. The new mother who has been up since 4 a.m. will thank you.

Don’t use strong smelling products. We understand you want to smell nice, but everyone in your train car may not want to smell like you too.

No plucking, clipping, or trimming. There is a fine line between beauty and personal upkeep. Plucking your eyebrows, clipping your nails, or trimming of any sort are habits better kept in your bathroom at home.

Don’t make putting on your makeup an excuse for taking a seat. Common courtesy and giving up your seat for someone else makes your far more beautiful that any amount of makeup can.

Keep it simple. Use multipurpose makeup. You shouldn’t be hauling your entire collection of makeup with you on your commute. Select a handful of quick and easy applicable products that can be used in multiple ways.

Our Honeybee Beauty Ambassador Erin Bell shares “Bathroom toilet paper or paper towels work as a great multitasker to simply blot skin anywhere from an oily t-zone to lips.” Also, speaking of multipurpose, she adds “Lipstick can be used as a last minute blush”.

Share these quick tips with a friend and have a less stressful on-the-go fix up!

Hydration Basics: 5 Ways Water is Good for Your Skin

Pretty woman drinking glass of water.
Drinking water is so important to our health and wellbeing.

Water: we know we need to drink more of it, and we know it’s the healthiest drink around. Aside from keeping us hydrated, water aids in toxin removal, as well as regulating all of your major organs. It can also help benefit the biggest organ of the body: your skin. While water alone isn’t a treatment measure for skin disorders, getting enough of it on a regular basis can help keep your skin healthy overall. Consider the five major ways water is good for your skin.

1. Hydration to Prevent Skin Problems

Dehydration occurs when your body lacks the water it needs to function properly. According to the Mayo Clinic, your body is made up of about 60 percent of water. Still, you need to drink water in order to replenish lost fluids and to keep every part of your body hydrated. In fact, dehydration can also affect the skin by causing dryness, dullness, and even discoloration.
Coffee—although it contains water—has a diuretic effect which can lead to dehydration if you don’t drink enough plain water. Once you swap other fluids for water, you will likely start to see smoother, supple skin.

2. Increased Blood Flow for a Healthy Glow

In addition to hydrating your major organs, water can also help increase blood flow by removing toxins and helping to spread nutrients: this includes your skin. When you have better blood flow, your skin is more likely to exhibit that “healthy glow” everyone wishes for. In turn, this will also help aging skin look more youthful.

3. Reduced Thinness and Wrinkles

Dehydration coupled with decreased blood flow can also lead to a thin appearance of the skin. When your skin is less supple, it may be prone to more wrinkles. Furthermore, using water-based skincare products can absorb easily into the skin and make your skin look thicker.

4. Improved Skin Cell Turnover

Your skin is naturally evolving every day by shedding old cells and generating new ones. Unfortunately, this process isn’t always perfect. Oils can clog your pores and also trap old skin cells, leaving your skin with dry-looking patches. Drinking water can help improve skin cell turnover by promoting the right oil balance.

Improved skin cell turnover also leads to a correct moisture balance—overtime, you’ll experience softer, less oily skin overall.

5. May Alleviate Skin Discoloration

In most cases, skin discoloration is the result of either a disease of the skin or sun damage. While water can’t necessarily cure skin discoloration, the other benefits can lead to better skin tone. For example, consuming more water may decrease the prevalence of undereye circles and redness of the skin.

Bottom Line: Getting the Right Amount of Water

Drinking water can certainly offer many benefits to the skin, especially when compared with dehydrating beverages like sodas and sugary juices. However, the key to getting all of the benefits for your skin and other organs is to make sure you drink enough of it. The Mayo Clinic advises drinking a total of eight glasses of total fluids per day, at roughly 8 ounces each. You might need more than this on hot days or when you exercise. While other water-containing beverages can count towards your daily intake, swapping these with plain water will be the best plan for your skin.

You should also choose skincare products that contain water over synthetic substances. Water-based products are healthier for your skin, and they also tend to stay put without greasy side effects.

On the flipside, it’s also important that you don’t drink too much water. While the overconsumption of water is largely a rare occurrence, it tends to happen most often in athletes who drink too much water on a regular basis. As long as you are staying properly hydrated, drinking more than the recommended amount won’t do your body—or your skin—any good.

Resources:

  • Fetters, K.A. (2015, February 26). Does drinking water really give you glowing skin? Women’s Health Magazine
  • Mayo Clinic Staff. (2014, September 5). Water: How much should you drink every day? Retrieved from MayoClinic.org
  • The benefits of drinking water for your skin. (2016). Retrieved from UW Health
  • Water the magic drink: Learn how it helps glow your skin. (n.d.). Retrieved from Disabled World

Kristeen Cherney is a freelance health and lifestyle writer who focuses on preventive measures for a better quality of life. Cherney holds a BA in Communication, and is currently finishing her MA in English.